Case Studies

Real strategic work driving practical outcomes across startups, nonprofits, government, and campus ecosystems.

Volunteer Lethbridge

Supported the development of a strategic communication and recruitment framework that improved attention to action conversion.

Student Success Centre at UofL

Designed weekly execution systems that helped students study with structure and produce consistent academic results.

SnackRadar

Built a simple campus platform that solved the food discovery gap, used by thousands of students and reduced food waste.

Upgraded

Supported strategic marketing positioning to simplify the value proposition and strengthen trust driven conversion for founders.

Bridge Prize

Repositioned the competition to expand national student participation while leveraging past winner success and juror insight as strategic pull.

Member of Parliament for Lethbridge

Contributed structured policy reasoning that informed discussions on national issues and influenced federal committee conversations